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AI Integration Drives Retail Success During Holiday Shopping Season

Retailers are increasingly adopting AI technologies, with 62% already leveraging AI and 32% planning to implement it soon, particularly for enhancing customer experiences and operational efficiency. A recent survey indicates that 91% of businesses have improved demand forecasting accuracy, crucial for managing inventory during peak shopping seasons. However, challenges remain in integrating advanced AI with outdated commerce software, hindering some brands from realizing the full potential of their investments.
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